Dawn is unarguably the best free Shopify theme available in the Theme Store. The theme features a minimalistic and visually imposing typography supported by a fantastic set of conversion-enhancing features. Dawn is a must-try if your product demands high-resolution imagery (photos and videos). Additionally, the Dawn theme allows large-size media to help your customers see and sense the products in detail.
The theme is also home to some fantastic features to boost your conversion rate. Simply put, the Dawn Shopify theme is a near-premium theme that you get for FREE.
Almost all of the FREE Shopify themes on the Theme Store are near multipurpose. They easily fit into the requirements of any product. Dawn is best suited for stores high on media, including Fashion (clothing, jewelry, accessories, shoes, watches, sunglasses, and others), Home Decor, Food & Drinks, Electronics & Gadgets, Health & Wellness, Cosmetics & Beauty, and others.
Dawn is a minimalistic theme with ample segments for high-resolution imagery. Additionally, the theme’s design features crisp lines and simplified fonts that can keep your visitor’s attention focused on what matters, i.e., the brand and the product. Dawn is also highly customization friendly as it includes flexible typography and a vivid set of customization settings to achieve your desired vision for your store, and that too without having to touch any code.
Let us discuss some of the essential features of Dawn theme page-wise –
Dawn’s Home page features a full-width header section with an impressively designed menu
The header section supports high-resolution images and videos with a powerful CTA option
The menu section includes a mega menu, an announcement bar, a simple menu strip with menu names and icons
Supports in-store pickups
Neatly laid out grid-based section for featured products (supported by transition effects on hover, product badges, sale badges, etc.)
Visually appealing grid-based blocks for featured collections, supported by large images
Supports multiple promotional elements, including videos and varied-sized banners across the home page layout
Features a logo section to list the brand that you sell
Simple, blend-in footer with all necessary elements to portray your brand info
Flawless, grid-based collection pages with high-resolution product listing
Dropdown-based advanced filters & sorters
Supports a product counter on the collection pages
Divisions for promotional banners, featured products, and featured blogs
No questions asked; Dawn is one of the fastest Shopify themes available in the market. The best part is that it’s FREE and includes premium design and feature options. We tested Dawn theme’s demo store on GTMetrix, and the performance scores are mind-boggling. Do check them out.