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What is Social Media? How do we make use of it?
Social media comprise communication tools that have produced content that can be in the form of
text, images, videos, and links shared between users. These media include Facebook, Instagram,
LinkedIn, X (formerly Twitter), YouTube, and Pinterest that create social interaction and news
feeding, brand building, advertising, and content sharing. As there are billions of users across the
world, social media has become an integral part of marketing that assists businesses to
communicate with their target customers, generate interest, and create brand visibility. Visme
improves this process by providing not only a great number of templates on social media where you
can choose from but also differentiates the content as well as the dimensions of each platform.
With the help of Visme, entrepreneurs and persons can develop graphic images for social media
platforms within a short time without expertise. It has predesigned templates for all topical areas of
social media usage, including Instagram posts, stories, linked-in banners, Facebook ads, and YouTube
thumbnails. These templates are time savers, and they help to design according to the size and
format of the particular site. The flexibility of these formats thus enhances visual appeal; hence,
social media applications allow companies to enhance the engagement of their targeted audiences.
How to Create a Social Media in Visme?
Designing social media graphics in Visme is quite simple and straightforward since the platform
provides numerous amounts of templates and a simple customization interface.
● Visit the Visme dashboard and choose ‘Social Media’.
● By selecting it, you will notice categories such as Instagram Posts, Instagram Stories,
Instagram Carousel Posts, Instagram Story Highlight Covers, LinkedIn Headers, LinkedIn
Posts, LinkedIn Sponsored Content, Facebook Ads, Facebook Posts, Facebook Page Covers,
Facebook Groups Covers, Facebook Event Covers, X Headers, X Posts, X Ads, X Carousel Post,
YouTube channel art, YouTube thumbnails, YouTube banners, Pinterest posts, and Twitch
banners.
● Choose a template from any of these categories depending on your social media marketing
plan.
● Once your template is chosen, you can elaborate on it and add your desired image or logo.
● Choose colors that correspond to your company’s vision or shift emphasis towards
animation.
● If you are creating an Instagram Story, you can use the design features of Visme to feature
attention-grabbing animations or to emphasize on the CTA.
● When your project is ready, you are able to download your content as a JPEG, PNG, GIF, or
any other format, or even share it on your social media accounts.
● Visme makes the task quite easy while providing designs of posts that are professional and
appealing to the eyes for social media posts that will create the needed engagement.